Nobody Asks That

Most companies / brands have a ‘voice’ or style that they look to use everywhere. Whether it’s in their advertising, website, copy on its products itself, etc. Oat milk company Oatly decided to have some fun with their website and dedicate a section of their website to infrequently asked questions.

The page itself is funny, but more so because many of the questions are accompanied by a user manual or poster-style graphic that visualizes the question. Some of the questions they’ve been “asked” include getting an electric vehicle tax credit by buying their oat milk and asking if any oats are harmed in the process of making oat milk.

While the page itself serves no real purpose, it’s nice to see a company add some whimsy to its online presence. Generally, fun for fun’s sake is a win.

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