From the ‘How Was This Never a Feature’ department

In all the years that Apple’s App Store has been in existence, apparently, they have never allowed a company to hide one’s app from the store. Doing so would make the app available only via a direct link. Why would a developer want to hide an app? Perhaps it’s for a one-off or annual event like Comic-Con. Or the app could be limited in use by employees of a singular company. Regardless of the use cases, Apple has finally implemented this obvious feature according to Amanda Yeo at Mashable. It will also help declutter the App Store, so you don’t…